Tara Gentile
Business Strategist & Creator of The Customer Perspective Process (TM) for Building Truly Social Business Models
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leverage

How to Find Needs & Desires That Scale – or – What Gift Giving Has to Do With Your Goals

By tara gentile on 03/05/2013

So you’re ready to create a new product or design a new collection. Further, you’re ready to take this baby to scale. It’s go big or go home. When your business creates a product that scales, you’re aiming to serve as many people as possible with a solution designed with them in mind. The danger [...]

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The New Economy is open source. You are the developer.

Get your free guide to 5 Tools to Up Your Impact and Lighten Your Load--plus, articles on business in a new age of commerce.

Posted in Art of Earning, Art of Growth | Tagged desires, leverage, needs, scale, surveys | 2 Responses

Can your business bring love to scale?

By tara gentile on 03/02/2013

Often, clients come to me because they’re ready to go beyond serving one customer at a time. They’re ready to take their ideas to a bigger stage and a broader reach. They’re ready to scale. You might be there right now–or approaching that point–if you’re asking questions like: Is the way I’m working right now [...]

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The New Economy is open source. You are the developer.

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Posted in Art of Earning, Art of Growth | Tagged leverage, love, scale | 5 Responses

Evolving Your Model is the Key to Evolving Your Revenue

By tara gentile on 02/26/2013

The number one reason your business isn’t generating the revenue it could be is that your business model is not set up to generate more. People who earn more know a very important fact: It’s easier to earn the second $50,000 than it is to earn the first $50,000. Or the second $100k, or the [...]

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The New Economy is open source. You are the developer.

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Posted in Art of Earning, Art of Growth | Tagged business model, leverage, relationships, scale | 1 Response

Why “Only You Can Do What You Do” is Limiting Your Business

By tara gentile on 01/07/2013

“Only you can do what you do” is a pop culture principle of the microbusiness movement. But it only tells a very small part of the story. And in doing so, keeps the impact these businesses can make on their customers and the world–as well as their owners–very small. Yes, you have a unique set [...]

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The New Economy is open source. You are the developer.

Get your free guide to 5 Tools to Up Your Impact and Lighten Your Load--plus, articles on business in a new age of commerce.

Posted in Art of Growth, Big Thinking, New Economy | Tagged leverage, onlyness, self-worth | 1 Response

The Illusion of Personality Branding and the Danger of Personality Business

By tara gentile on 10/16/2012

It’s a personality brand, not a personality business. Running a business that incorporates some level of personality branding is like driving a car. You put yourself in the driver’s seat but you turn the steering wheel, not the car wheels themselves. You step on the gas pedal and a hundred tiny reactions make the motor [...]

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Posted in Business Brainstorm | Tagged leverage, personality brand, scale | 48 Responses

Tara Gentile

The New Economy is open source. You are the developer.

Get your free guide to 5 Tools to Up Your Impact and Lighten Your Load--plus, articles on business in a new age of commerce.

The Art of Earning by Tara GentileCan making money be beautiful? Yes! It’s time for some money-relationship therapy and it's your turn on the couch. Refresh your money mindset and get right with your value. Discover what mindful earning can do for you. Click here to learn more.
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"wonderful blend of heart and soul
meets pragmatic reality check."
Jonathan Fields
bestselling author of Uncertainty

Work With Tara

Kick Start Labs is a New Economy microbusiness community. Get started with a FREE course on creating products that don't fail.

Imagine your business at the next level of success. Insight Intensives are for coaches, authors, designers, and others. Learn more.

Startups: turn your big ideas into profitable business models & compelling outreach. Email us to learn more: general@taragentile.com.


Your perspective can make all the difference. The Process is Tara's signature training for reimagining your business model, marketing, and outreach from your customer's perspective. Click here to learn more.

"It's changed everything."
-- Tanya Geisler, creator of Step Into Your Starring Role

"I’m shaking my You Economy pom poms—because the You Economy ultimately serves the collective of we."
Danielle LaPorte
bestselling author of The Fire Starter Sessions

The Art of Growth by Tara GentileWhat does business growth mean in the New Economy? Explore how your business can make a bigger impact--on yourself, your customers, and your community--with less energy and effort. Click here to learn more.

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All public content by Tara Gentile is "please use." Blog about it, quote it, repost it, discuss it - just give me a little credit (links are nice!) and we're even. Site powered by Wordpress + Iced Lattes. Theme built with Hybrid theme framework. Hosted by HostGator.
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Tara Gentile, New Economy business strategist"The You Economy has asked you to show up. Not just as you are, but in pursuit of the solution to a problem, the answer to a question, the fulfillment of a desire."
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