Tara Gentile
Business Strategist & Creator of The Customer Perspective Process (TM) for Building Truly Social Business Models
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storytelling

Which story are you telling?

By tara gentile on 04/25/2012

There are two stories to tell when communicating about your business. Neither are wrong, neither are right. The story you choose to concentrate on tells others quite a bit about why you do what you do and how you do it. What are these two stories? There’s a long-term story. And there’s a short-term story. [...]

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The New Economy is open source. You are the developer.

Get your free guide to 5 Tools to Up Your Impact and Lighten Your Load--plus, articles on business in a new age of commerce.

Posted in Blogging for Business, Philosophy of Social Media | Tagged storytelling, vision | 20 Responses

working hard is not the same thing as hard work.

working hard is not the same thing as hard work.

By tara gentile on 08/19/2010

When I look around the net at all the women & men aspiring to live the life of your dreams, I see everything that I am not. I see you reading & learning & caring about the fine details of how to succeed. I see you “doing things right” because you’re preparing. And it’s hard [...]

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The New Economy is open source. You are the developer.

Get your free guide to 5 Tools to Up Your Impact and Lighten Your Load--plus, articles on business in a new age of commerce.

Posted in Announcements, Big Thinking | Tagged about page, action, storytelling | 5 Responses

tell your story!

tell your story!

By tara gentile on 06/09/2010

It’s here! My latest ebook is now available to download. Storytelling for Creative Biz Success is an ebook-slash-workbook that will guide you through writing engaging content for your blog, website, or other content-driven marketing. Each chapter provides brainstorming ideas, concrete steps, must-have elements, and sales- oriented tips. You will create a killer “About Page,” generate [...]

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The New Economy is open source. You are the developer.

Get your free guide to 5 Tools to Up Your Impact and Lighten Your Load--plus, articles on business in a new age of commerce.

Posted in Announcements, Blogging for Business | Tagged copywriting, ebook, storytelling | Leave a response

Another Excerpt!

Another Excerpt!

By tara gentile on 05/24/2010

Just wanted to let you know that you can find another excerpt of my new ebook, Storytelling for Creative Biz Success, up on Crafting an MBA today. This one is about the brainstorming process you can use to create a whole blog or website full of usefull, story-driven content. This is the very first – [...]

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The New Economy is open source. You are the developer.

Get your free guide to 5 Tools to Up Your Impact and Lighten Your Load--plus, articles on business in a new age of commerce.

Posted in Blogging for Business, quick tips | Tagged crafting an mba, ebook, guest post, storytelling | Leave a response

Is Your Business Story Earning Its Keep?

Is Your Business Story Earning Its Keep?

By tara gentile on 05/20/2010

How to tell if you business story is earning its keep: the content you post generates discussion naturally. your email inbox is full of sales and not questions about your services. when a new customer writes, most often you feel they’re a new friend. you’re excited about your business. your customers are just as excited [...]

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The New Economy is open source. You are the developer.

Get your free guide to 5 Tools to Up Your Impact and Lighten Your Load--plus, articles on business in a new age of commerce.

Posted in Announcements, Blogging for Business | Tagged business, ebook, marketing, storytelling | 2 Responses

Tara Gentile

The New Economy is open source. You are the developer.

Get your free guide to 5 Tools to Up Your Impact and Lighten Your Load--plus, articles on business in a new age of commerce.

The Art of Earning by Tara GentileCan making money be beautiful? Yes! It’s time for some money-relationship therapy and it's your turn on the couch. Refresh your money mindset and get right with your value. Discover what mindful earning can do for you. Click here to learn more.
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bestselling author of Uncertainty

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Startups: turn your big ideas into profitable business models & compelling outreach. Email us to learn more: general@taragentile.com.


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"I’m shaking my You Economy pom poms—because the You Economy ultimately serves the collective of we."
Danielle LaPorte
bestselling author of The Fire Starter Sessions

The Art of Growth by Tara GentileWhat does business growth mean in the New Economy? Explore how your business can make a bigger impact--on yourself, your customers, and your community--with less energy and effort. Click here to learn more.

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All public content by Tara Gentile is "please use." Blog about it, quote it, repost it, discuss it - just give me a little credit (links are nice!) and we're even. Site powered by Wordpress + Iced Lattes. Theme built with Hybrid theme framework. Hosted by HostGator.
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Tara Gentile, New Economy business strategist"The You Economy has asked you to show up. Not just as you are, but in pursuit of the solution to a problem, the answer to a question, the fulfillment of a desire."
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